Six myths of creativity
Take a look at this excellent FastCompany article on creativity. Teresa Amabile of Harvard Business School heads the Entrepreneurial Management Unit there. She studies creativity. The FastCompany article describes how she researched this:
[Amabile] collected nearly 12,000 daily journal entries from 238 people working on creative projects in seven companies in the consumer products, high-tech, and chemical industries. She didn’t tell the study participants that she was focusing on creativity. She simply asked them, in a daily email, about their work and their work environment as they experienced it that day. She then coded the emails for creativity by looking for moments when people struggled with a problem or came up with a new idea.
What are the six myths?
1. Creativity Comes From Creative Types
2. Money Is a Creativity Motivator
3. Time Pressure Fuels Creativity
4. Fear Forces Breakthroughs
5. Competition Beats Collaboration
6. A Streamlined Organization Is a Creative Organization
This entry was posted in creativity
. Bookmark the permalink